Industries Served

Vault has performed thousands of custom primary market research studies. Although many know us for our specialties in Business-to-Business/Industrial Research and Healthcare/Medical Research, our consultants have deep experience working with clients representing a broad array of sectors. We are proud to provide the following at-a-glance look of industries we have partnered with over the years.

Business to Business

  • Association Membership
  • Facilities Management
  • Foods, Beverages, and Food Services
  • Lodging
  • Convenience Store Supplies and Office Products
  • Gasoline Stations and Car Washes
  • Automotive Products, Motor Oil
  • Commercial Lubricants, Industrial Products, Power Tools
  • Publications: Pharmaceutical, Medical and Surgical
  • Utilities, Information Services, Telecommunications
  • Financial Services and Financial Service Enhancements

Consumer

  • OTC Pharmaceuticals
  • Health, Beauty, and Personal Care Products
  • Foods, Beverages, and Food Services
  • Household Products: Laundry, Cleaning, Bar Soaps, Paper Products, Trash Bags
  • Lodging and Leisure Attractions
  • Jewelry, Children’s Toys
  • Retail Stores, Convenience Store Supplies, Office Products
  • Gasoline Stations and Car Washes
  • Automotive Products, Motor Oil
  • Educational Products, Books
  • Publishing
  • Utilities, Information Services, Telecommunications
  • Financial Services and Financial Service Enhancements
  • Association Memberships, Funding

Healthcare

Our clients can be found in virtually every aspect of the healthcare arena from large scale capital equipment to supplies, insurance to nonprofits/associations, global pharmaceuticals to local distributors, hospitals to home health and everywhere in between. We have extensive experience conducting research from both the medical and business side of healthcare among the clinical, B2B and consumer audiences and our consultants specialize in accessing hard-to-reach audiences in diverse settings. Working with a full range of healthcare professionals, we apply our seasoned health and medical experience to reach beyond just physician and patient audience groups.

Litigation Research

Vault has extensive experience in the litigation sector. Our clients rely on us to conduct exploratory research during early trial stages. This allows them to test varied approaches to reveal the best possible outcome without tainting their testifying expert. We know that the testifying experts are expensive and courtroom-worthy surveys are tedious to produce. Our consultants can help you prepare to make sure you are successful. Legal issues that are argued with research may include:

Trademark & Trade Dress Infringement

  • Confusion
  • Dilution
  • Secondary Meaning
  • Genericness

Deceptive Advertising

  • False or misleading advertising
  • Advertising & sensory claim substantiation
  • Market response & confusion

Damage Assessment